Search Ad Specialist
Location: Chennai-Teynampet
About Us:
At MassCampaigns, a unit of Customerlabs, we are dedicated to partnering with our clients to transform their brands from "Unknown" to "Well-known" through top-class Creative and Digital Marketing services. We foster a dynamic and enjoyable work environment, empowering individuals with full ownership and encouraging professional growth.
Role Overview:
We are seeking a highly skilled and motivated Search Ad Specialist with 3-5 years of experience, particularly in Google Ads, to join our team. The ideal candidate will have a strong understanding of digital marketing strategies, excellent communication skills, and a passion for staying updated with the latest trends in online advertising.
Responsibilities:
- Develop and implement effective search advertising strategies to drive lead generation and increase brand visibility.
- Manage Google Ads campaigns, including keyword research, ad copy creation, bid management, and performance tracking.
- Conduct A/B testing and optimization to improve campaign performance and ROI.
- Analyze campaign data and provide insights and recommendations for optimization.
- Collaborate with the creative team to develop compelling ad creatives and landing pages.
- Stay informed about industry trends, best practices, and new technologies in search advertising.
Requirements:
- Bachelor's degree in Marketing, Advertising, or related field.
- 3-5 years of experience in search advertising, with a focus on Google Ads.
- Proven track record of successfully managing large budget campaigns (at least 20 Lakh INR/month) and driving lead generation.
- In-depth knowledge of Google Ads platform, including keyword targeting, ad formats, and bidding strategies.
Preferred Qualifications (Good to have):
- Experience with other digital advertising platforms, such as Facebook Ads or Microsoft Advertising.
- Certification in Google Ads or other relevant digital marketing certifications.
Our Culture:
At MassCampaigns, a unit of Customerlabs, we are dedicated to partnering with our clients to transform their brands through top-class Creative Digital Marketing services. We foster a dynamic and enjoyable work environment, empowering individuals with full ownership and encouraging professional growth.
If you are passionate about digital marketing and ready to make a significant impact on our clients' success, we would love to hear from you. Apply now and join us on our journey to new heights!